A Fork in the Road

Creed’s fists came down on the steering wheel over and over with enough force he’d have bruises. And if his glare didn’t set the damn piece-of-shit rental car on fire Creed didn’t know what would do it.

“Shit!”

He popped the hood and got out of the car. Wing-tip shoes he wore crunched through the deep, uneven graveled road and the one remaining thousand-dollar suit he hadn’t sold gathered dust. He slapped his legs and suit jacket, but it didn’t really help. The wind swirled around him regardless the desire to keep his suit spotless. He should probably sell the suit. It wouldn’t be needed anyway once he lost his job. He wasn’t even going to be able to afford the dry-cleaning bill after this fuck-up.

Creed’s life had been going south, creeping toward hell and brimstone, but this just topped off his cocktail of disaster. More money he couldn’t afford to lose. And he’d lost a lot of it. A business meeting he’d planned over two months ago to bring him back in with the big boys of investments fell through at the last minute leaving him stranded in bum-fuck-no-where’s-ville. He had no clue why they’d canceled.

Creed counted on the account to get him noticed by the investment firm he works for, making him a partner instead of a drone. It was also supposed to help get his fiancé back. He remembered the surprise and numbness that had come with the confrontation. The last time he’d seen her she had been winding up to throw her engagement ring at his face. At the last second, she’d clenched her fist around it, screamed, “Fuck you, Creed Dalton! I’m keeping the ring.” She’d said she needed something to compensate for the time she’d wasted on him.

But now, stuck on this dirt road because the GPS had sent him the wrong way, Creed could see that his relationship was as dried up as the road. Busy trying to make millions he’d neglected the one person that should have been the most important to him. He ran his hand through his hair. Why had it been so easy for her to walk away? She’d said all the right things. Their sex life had been hot as hell. When he was home. Hadn’t she loved him?

But now looking back at the past few months there were other signs that something was off. The looks she’d given his best friend. The times she wasn’t with him she’d get all decked out in tight-fitting dresses, fuck me heels, with just a touch of perfume that made a guy want to dip his face right into the crease of her neck and linger. He should have known she was looking for something he wasn’t giving her. All the comments his best friend kept blasting at him. “Go home Creed take care of your woman.”, “She’s worth taking care of man.”, “Don’t let her go, man.”

Was his friend taking his place? No, Creed thought. Creed shook his head. His buddy wouldn’t do that. Would he? No. He was just looking out for him. Every indication told Creed he was the one who was the asshole.

“Idiot,” he said, thinking that his reaction to both his fiancé and his friend were all screwed up.

Did he really love Christina? Would he have let her walk away and not gone after her if he had loved her enough? He would have stopped her before she had walked out the door. But what had he done? He’d let her go, went back to work to make the millions that he’d promised himself he’d have before the age of thirty. It had taken him a bit longer than that. At thirty-five, he was multi-millionaire. At thirty-six he was almost broke.

One mistake, one bad choice in investments with his money and clients’ money, and his sure thing had turned into millions lost. No one trusted him. And with the meeting being canceled his last chance to redeem himself was like a check mark in the screw you pile by fate herself.

Creed angled his hand above his brow blocking out the oppressive heat the midday sun beat down on him. He loosened his tie. He looked up and down the road to see if any other lifeform was around that could help him out. Dust swirls danced through the barren field’s as the only sounds were the wind gusts carrying the dirt. He really was out in the middle of nowhere.

Creed opened the car and reached in for his phone to call a tow. He pushed the unlock button. The screen stayed dark. He just stared at it like he couldn’t comprehend what he was seeing. Then he squeezed the dead phone so tight he thought he might break. He clenched his jaw to keep from screaming out his frustrations. It wouldn’t do him any good.

When he was done throwing an inner temper tantrum, he secured his tablet in the trunk, took off his suit coat and lay it over his suitcase. Then he looked to the west and started walking. There had to be something over the hill, what was it, about a mile maybe. He hoped.

What the hell was he going to do now? Creed would just have to hole up in a hotel until he could get himself sorted.

****

Celeste needed the open road. She was desperate for the time to herself. She needed it like she needed an alternate universe. One where friends didn’t die, and she had time and money to fix the mess she was in.

She secured her helmet, got on her Harley Fatboy motorcycle and listened to the engine roar, the rumble settling in her chest replacing some of her pain.

After years of struggling and getting the experience she needed to have her own medical practice she easily slipped into her mentor’s practice and took over.

She’d gone to school in Michigan, but she knew she’d always come home to the little town she grew up in just outside of Austin, Texas.

What she didn’t realize was the mess she’d walk into. Dr. Fellows had had cancer. Celeste hit the accelerator.  She took a breath, sucking it in hard. He hadn’t told her. The thought that he didn’t want to confide in anyone, to lay the burden on anyone else broke her heart. She wouldn’t cry anymore. She squeezed the handle bars harder. Her heart was feeling hollow, like nothing she’d felt before, she pressed harder into the bike and went faster. She had to forget. Just for a little while.

The funeral had nearly split Celeste in two. The pain had been too great. Watching the casket dip past the line of soil at her feet, hearing the cries of pain, the tears the town added to the earth where he would rest, remembering such a great man made her sob even harder. He had been more than just a mentor. He had been like a father to her. More than her own.

Her father had been mired in his grief and bottles and bottles of scotch, swallowed up by his failings. Or what he thought were his failings. Her father had become twisted, pulled apart and thrown away like garbage when his wife, Celeste’s Stepmother, left him.  Celeste’s father had done everything he could to make his second wife happy, but it had never been enough. He’d been left a husk of the man.

When Celeste’s stepmother’s demands had gotten to be too much, Celeste would run to Dr. Fellows house and hang out with him if he was off work, which wasn’t very often. So, when he was, she would spend time with Mrs. Fellows learning as much as she could from the man. The woman had doted on Celeste like she was her grandchild, which she guessed she was since they hadn’t had any children. She learned to cook and sew, and plant flowers. The woman was wonderful, but died too soon. The loss was another layer of pain compounded onto others.

She shook her head to rid herself of the memories and went faster.

Presently, Celeste had other things to worry her.

She had to figure out where all the money had gone. Dr. Fellows’ books weren’t balancing. There were also medical supplies not accounted for in the store room.

Anxiety entrenched Celeste. What would have to happen to correct the situation? The office assistant who’d worked for Dr. Fellows for over ten years had left on vacation right after the funeral, so there was no help there. She didn’t want to go to the police before she looked at the books again. Maybe there was another place he stored supplies that he hadn’t tell her about. The practice was attached to his house. But she hadn’t gone searching for anything. Not yet. She had been distracted with planning the funeral.

 

Cresting over another hill in her journey, to nowhere really, Celeste thought she saw a mirage. The day’s dry heat rippled across the road making the land seem to dance, the illusion getting larger and larger. Was it a lost dog? Closer now, she gasped inside her helmet. She blinked a few times thinking it could be the tears she’d let fall making her see something that was not there. She downshifted and approached with caution. Not a dog. A man sat at the edge of a culvert. Facing away from her. A very dirty man with blood dripping from the side of his head.

With precision only a seasoned biker had, she stopped the bike in quick, efficient movements, took her helmet off and called 911. “This is Dr. Celeste Breckinridge. I’m on Route 1 just West of Old Town. A man looks like he’s fallen into the culvert, possible concussion, lacerations to the arms, back and,” she paused and looked down, “and legs. I’m going to need an ambulance. I’ve got limited supplies with me on my motorcycle.” She heard a tsk from the operator’s voice, and had to hold back a laugh. Trinity Jones was on call it seemed. A friend of Dr. Fellows, she didn’t like Celeste riding the Fat Boy.

“Alright, Celeste. We’ll get a bus out there asap.”

“Thanks, Trinity.” Celeste hung up and put her phone in the back pocket of her leather pants. She grabbed the first aid kit that she always had in her saddle bag.

Approaching the very well dressed dust-covered man, she noticed a lot of things all at once. The suit he wore looked expensive. Now though, the arm of the white dress shirt was torn open and not from the large biceps that stretched the fabric. She could see a dirt covered scratch mixed with blood. Her eyes roamed again. She slowed her steps. The back of the shirt was torn exposing more bloodied skin caked with dirt. He’d fallen into the culvert. “Shit!” She cussed softly, but not soft enough that he wouldn’t have heard her approaching. But he didn’t respond, and the cut oozing blood on his head made her worry rise even more.

“Are you okay?” She said. No response. “Sir?” That got a reaction, but not a fast one. He slowly turned his head and winced, but didn’t do anything else. Just stared at her. Kneeling next to him ignoring the gravel digging into her leathers, she put down the first aid kit and looked into his eyes. They were dilated, but they followed her hands as they opened the first aid kit and then moved toward his head. The color was a brilliant blue that matched the crystalline blue sky. “You’re going to be okay. I’m Dr. Breckinridge, the local doctor.” As she said the words, she felt a pang in her heart. Dr. Fellows was gone. But she needed to focus. As she continued getting out the supplies she needed for clean up, he still followed her movements, but he still hadn’t spoken. “Can you tell me your name?” He licked his plump lips and Celeste couldn’t help but follow the motion. She cleared her throat as he tried to speak. Nothing came out. How long had he been out here? Jesus, he was probably dehydrated too. “I’ll be right back.” She ran to her saddle bag and grabbed a bottle of water. “Here,” she said and uncapped the bottle and put it to his lips. She watched him swallow and had to swallow herself as the motion made her react in an inappropriate way. “Now can you tell me your name?”

He licked his lips, and she almost groaned from the action.

The man cleared his throat and said, “Creed.”

“Good, good.”

Creed lifted his hand to his head, but she grabbed his arm stopping him mid-motion. “Let me clean it first.” He put his arm down, but once again said nothing. She noticed that his hands were all cut up too.

“Did you fall in the culvert?” He obviously had, but she wanted to get him talking. She looked over his legs, his very muscled legs, which she was totally ignoring, and saw the rocks at the bottom of the culvert, the dry environment and sharp objects giving more clues to the evidence that Creed had fallen into the culvert. She rinsed the blood away with a saline bottle catching the excess with a swab of cotton so it wouldn’t go in his eyes. When she wiped across the laceration on his head with alcohol, he hissed and then groaned.

She looked down at his large hands. Very large hands. They were also cut up. “Can you tell me if you’re hurt anywhere else?”

“I’m fine,” he spoke finally and tried to get up. “My meeting.” She ignored whatever nonsense he was spouting because he did not get up on two feet. He nearly buckled to the ground when he put weight on his left leg, but Celeste caught him just before he would have gone over again and sat him down. She noticed his knee, now that he was sitting again, had swelled up like a grapefruit.

She looked over her shoulder when she heard sirens in the distance. Thank God.

“Where were you headed?”

“A meeting,” he said again.

“Well, it doesn’t look like you’ll be making that meeting.”

He blinked a couple of times. She looked at his eyes and lost herself for a couple of seconds which she didn’t have time for but was drawn in anyway.

When his arm started to lift, she froze. His scratched-up fingers tangled with a loose piece of hair that had come out of her braid. He put it behind her ear, and she couldn’t help but suck in a breath when his finger lingered on her cheek.

“You have pretty hair, all brown and chestnut mixed.” he said, the words almost like they were floating across her skin. The words gave her goosebumps even as the heat pressed down on her skin. Holy cow this guy was potent. And he wasn’t even at 100%. His hair was darker than hers, almost black, and almost touching his shoulders. A frown stretched his lips down and accentuated the stern but strong line of the bridge of his nose which only highlighted the strong brow that formed his chiseled face. He was damn gorgeous. Gah! She needed to stop thinking about him and get back to getting him to the hospital.

His frown went even longer, and out of the blue, he said, “That’s alright.

“What’s alright?” she asked confused.

“The meeting was canceled,” he said and then looked away from her.

“What do you do?”

“Investment Banking with an occasional foray into Forensic Accounting.” That had her perking up. He could help her with the mess doc left her. But no, he was from out of town. He wouldn’t be able to stay. But she was curious to see what he might say about it. And what had brought this man to her small town in the middle of nowhere? She didn’t believe in fate because fate usually kicked her in the ass if she granted it too much attention. Just as she was about to ask another question about his job the ambulance had come to a stop alongside her bike.

“Doc, what do we got?”

“Hey Jeremy,” she said, and then gave him a rundown of what she thought was wrong while they worked to get him on the gurney. Which wasn’t easy being that Jeremy was only about two inches shorter than her five foot six and Melanie who was Jeremy’s partner, was as petite as you could get. It probably looked more like a circus than professional medical staff because when Creed stood at his full height, he was more like a giant compared to the three of them. And every time they moved Creed he groaned or hissed at them. And his vocabulary of swear words was inventive. She couldn’t help but laugh a couple of times which caused Creed to glare, which only caused her to laugh more.

“Sorry,” she said finally getting him to a sitting position on the gurney. “I’m not being very professional, am I?”

“Sure, you’re a doctor and not a biker chick?” He flicked his eyes toward her bike and smiled, which caused her heart rate to skyrocket, her hands to get clammy and the other parts she tried to ignore.

“Well, I am right now.” She smiled back, but then she remembered why she had been riding in the first place and her smile disappeared. Melanie and Jeremy glanced over at her knowingly. She looked away right onto Creed whose focus was startling. She didn’t like the attention. It unnerved her, but it turned her on, too. He would have been a nice distraction, but he was sure to go back where he came from.

“Hmm.”

They stared at each other until Jeremy cleared his throat.

“Alright,” she said with a sigh. Let’s get you to the hospital.

“I don’t need the hospital,” Creed grumbled.

“Not your call.” Celeste chimed in as Melanie got Creed to lay down. Not easily.

“But…” Celeste cut him off.

“Nope. You’re going. You could have a concussion and I don’t have the equipment at my office to get an MRI done. Plus, I’m worried about that knee of yours.”

“Can someone get my things out of my rental car?” He flicked his fingers down the road and practically snarled. “If the damned car hadn’t decided to quit I wouldn’t be in this situation, so leave it. The rental place can deal with it.”

“Fine, but we can’t wait any longer.” She nodded to Melanie and Jeremy and they put him in the back. “I’ll have the sheriff get someone on that. Meet you at the hospital, Mel.” She nodded and rounded to the front and got in the ambulance. Jeremy, stayed in the back and nodded and went to shut the doors, but before he could, Creed yelled, “What’s your name?”

“Celeste,” She said.

“Nice to meet you, Celeste.” His head went to the gurney, and Jeremy shut the doors while smiling and shaking his head. The smile that pulled at Celeste’s mouth was the first genuine smile she’d had in days, and it stayed with her for the rest of it as she walked into the hospital and found Creed.

The Tolstoy Zone

The name, Leo Tolstoy, carries a bit of an intimidation factor. Tolstoy lived in the 1800s, and the world has changed since then. Many writers have come and gone, yet Tolstoy continues to be relevant.

At the library, I find several nondescript volumes lacking flashy colors, fonts and modern graphics. Recognizable titles include War and Peace (1400 pages), Anna Karenina (750 pages), The Cossacks (160 pages) and The Death of Ivan Ilyich (53 pages). I weigh my decision because quite literally my book bag is an unhealthy amount of heavy, and the winner is The Death of Ivan Ilyich. I load the three audio disks for my next commute to work and prepare for an easy week of listening to some old guy’s story about a different time and place. Instead, I discover “a dimension as vast as space and timeless as infinity . . . [that] lies between the pit of man’s fears and the summit of his knowledge.” It is an area called the Tolstoy Zone.1

Within minutes of beginning this novella, I want nothing more than to continue. Often, I stop and marvel at Tolstoy’s timeless words and characters. I bubble the aspects of theme that intrigued me as shown in the photo.

 

The “D” Word

In this novel [spoiler alert] Ivan Ilyich dies. Death is part one of Tolstoy’s two-part story. The author approaches theme like a shark circling its prey. On each pass, the shark takes a closer look at what it will consume. The Death of Ivan Ilyich begins with the outside view of death. How do the living view the dead? By reading the Gazette, Pyotr Ivanovich sees the obituary placed by the widow, Praskovya Fyodorovna Golovin. The shocking news becomes an opportunity for career advance for some and a relief for others. Ivan has died and not me. The friend, Pyotr, is one of only two guests for the funeral.  Uncomfortable realities exist in this time period when the dead remain in the home slowly decomposing for days; when an untimely and early death jeopardizes a family’s finances; and when illness causes long periods of declining health to a miserable end. Tolstoy leads the reader with Pyotr to the next revelation–fear. Next time, it might be me who dies.

Fear and death are universal themes much older than the 1880s. Biblical passages, such as John 11:38-44, have cultural ramifications of Lazarus’ death for Martha and Mary. Also, Ezekiel 37:1-14 symbolizes Israel’s hopelessness with a valley of dry bones. Death is both literal and figurative and represents aloneness, separation, desperation, destruction, loss of relationships and loss of possibilities. Tolstoy’s study of emotion is intimate, realistic and all encompassing. He writes of what modern readers recognize as the stages of grief published roughly a hundred years later by Elisabeth Kubler-Ross in her famous book On Death and Dying.

Life after Death

Ivan is dead, and Pyotr scuttles off to resume his card game and find a permanent replacement for his friend’s vacant seat. The circling shark has swallowed the prey. So what does Tolstoy do? He analyzes how the subject tastes from beginning to end and resets the clock to show how this terrible situation occurred.

The story changes narrators and pivots to be about life instead of death. If this sounds religious, it is no coincidence. According to Richard Pevear’s introduction for Tolstoy, The Death of Ivan Ilyich & Other Stories, Tolstoy began a personal religious conversion to moral teachings known as “Tolstoyism,” and eventually published What is Art? to receive worldwide recognition.

If I am to read like a writer, I know “what” happens in this story and “why” this novella wrestles with finding meaning in life. The beauty in the story is “how” this message unfolds through Ivan’s thoughts about his life. It feels like a geometric proof written as poetry. Each statement builds upon the next. The narrator wants to live, but, then again, no; he only now considers the lack of meaning and suffering in his life. Although he has tried to be proper and correct, he lived his life wrong and failed to help the people who needed him the most. The transformation of Ivan’s character with only internal monologue is the key to Tolstoy’s mastery. Very clearly, Tolstoy uses Ivan Ilyich as an example of what not to do. Of course, it is an alert to change, but the final message is comforting. If Ivan Ilyich can find peace, so too can everyone else.

Tolstoy is approachable in this timeless novel. All of my earlier fears were wrong. I may never tackle War and Peace, but I appreciate Tolstoy’s writing.

  1. Rod Serling, The Twilight Zone Series 1963.

 

 

What’s Your Number?

“The beautiful part of writing is that you don’t have to get it right the first time, unlike say a brain surgeon.” – Robert Cormier

Grab your thesaurus! You need a stronger word to convey the anger your protagonist feels.

When reading your completed manuscript, look for apathetic words that don’t show the desire, despair, curiosity, danger, happiness, terror, or excitement you want the reader to feel. You may change a chosen word or phrase after reading aloud what you’ve written because the word just doesn’t fit. Perusing a dictionary or thesaurus helps in finding alternative expressions that work better.

But what about the numbers a writer selects in the titles of his stories. A particular number could hold some connection to the plot or sound better when read aloud. A writer may pick a different number even if it means adding or omitting characters or restructuring the story to fit.

Often a significant number conveys the meaning of a story much better than just words. Ray Bradbury wrote a short, futuristic story titled, The Fireman, where books are burned and reading is prohibited. There’s no spark to that title. However, a longer version published in 1951 with a more provocative title, Fahrenheit 451, worked better. Fahrenheit 451, the temperature of the combustion of paper, sparks more interest in the storyline.

Sometimes a number in an alliteration works. For example, 77 Sunset Strip, was the name of a popular television series from 1958 – 1964. The detectives could have lived anywhere on the Strip, but the address 77, worked better especially in their theme song.

Akira Kurosawa’s Seven Samurai, (an alliterative title) depicts the request from villagers asking for protection from bandits and the response of the seven men. The verbalization of that two-syllable number, seven, sounds much better than any other reasonably small number. Eleven might have been a decent alternate number choice, however, that would make for a more involved storyline. Too many characters get in the way of a good, tight story. The movie was remade in America as The Magnificent Seven (1960), The Return of the Magnificent Seven (1966), Guns of the Magnificent Seven (1969), and The Magnificent Seven (2016).

The comedy, 9 to 5, tells the story of three women who, tired of their boss’s bigoted condescending attitude, take revenge on him. Dolly Parton’s song, “Working 9 to 5,” from the movie was a catchy tune. The title could have been “8 to 4” but that doesn’t sound as impactful. I had a job where I worked from 8:30 to 4:30. Try putting that time frame into a cute song.

I saw the 1985 French comedic movie, Trois hommes et un couffin (translation: Three Men and a Cradle) which needed no translation. The 1987 Hollywood remake, Three Men and a Baby, told a similar story. Having two inept men take care of a baby wouldn’t provide enough comedic material. Four bumbling men would be too much. Three worked best.

In Les Trois Mousquetaires (translation: The Three Musketeers), Alexandre Dumas’s historical novel, there were four musketeers after D’Artagnan joined the powerful Athos, Aramis, and Porthos. Any remakes never altered the number of the original. Again, the number three worked best for this story.

Which movies and books can you recall that have a number in the title? What is the significance of that number?

 

 

 

First Experience with Dead Rising 4

Note:  There are spoilers in this article.

 

Though Dead Rising 4 was released in December 2016, I was unable to play it until mid-March.  I had to wait until it was made available for my favorite gaming hub, the Steam Network, before I could download it.  Unlike Resident Evil 7, my resolve to stay spoiler-free until I could experience the game for myself was successful.

Like Resident Evil 7, I was certain that Dead Rising 4 would not run on my computer.  I chose to test it anyway and was pleasantly surprised when it booted up – although the load time for the starting screen took a while.  The only nitpicks I initially had were that shadows appear as distorted, blocky shapes, and there was a bit of a lag in the gameplay.  But that’s nothing that ruined the experience for me.  All I care about is that a game runs without crashing.

After the ending of Dead Rising 3 seemed to guarantee that there would be no more zombie outbreaks and that the story was over, the fourth game added another layer to the overall narrative.  In a lot of ways, Dead Rising 4 goes back to the roots of the series – it features photojournalist Frank West as the lead protagonist, takes place in the town of Willamette after a zombie outbreak has started, and has an intriguing mystery at its core.  It even lends some more depth to Dr. Barnaby, one of the antagonists in the original game who was responsible for starting the zombie epidemic in the first place.

One of the things I liked best about Dead Rising 4 is that, unlike its predecessors, there were no time constraints.  Instead of rushing through the game to solve the mystery before the clock ran out, I took my time exploring and killing zombies to my heart’s content.  I also love that the game brought back the option to dress the main character in a variety of wacky outfits, as well as create combo weapons and vehicles.  To take it one step further, Frank has access to a piece of military tech called an Exo-suit that can amplify his speed and strength.  In this outing, he throws cars at zombies to off them if he wants.  So far, I haven’t made much use of the Exo-suits apart when the game makes it a mission objective to put one on.  It is something to explore further.

While I encountered more than a few game glitches – my PC is old – nothing ruined the overall experience.  The one that really got annoying was when I undertook a mission to take out all the zombies present inside a pool hall.  Toward the end of the fight, the camera panned up to show a shot of some second story windows before a handful of the more aggressive zombies crashed through them; the camera angle remained fixed on the windows all through the ensuing fight and its aftermath.  While I worked out a way to kill the remaining creatures regardless, I was unable to exit the building since I couldn’t face the door.  Fortunately, this problem was corrected by loading the checkpoint given to me at the conclusion of the fight.

Apart from that glitch and the general lag in the gameplay, the other bugs I encountered regularly were seeing one or two zombies embedded inside a wall or walking into a room that is completely black.  I couldn’t see anything even with night vision enabled inside these black rooms.  While I enjoyed the game even with these glitches, I hope a newer, better computer will help eliminate them.

Overall, I liked the story developed for Dead Rising 4, but I also feel there are ways in which it could be better.  For starters, the character of Vick, one of Frank’s journalism students, didn’t live up to her potential.  In the opening chapter, I got the sense that she had a personal stake against the military group called Obscuris that was secretly creating and experimenting on zombies.  Had Obscuris taken someone Vick cared about for their experiments?  I was disappointed when this idea didn’t play out; Vick was simply a budding journalist out to write a prize-winning story.

I was also a bit disappointed with Calder, the “uber-zombie” hinted at during the first half of the game.  I remember feeling a sense of dread as I chased him through a train yard filled with mangled, heavily dented cars and then into the sewers.  I didn’t know what kind of monster to expect, but a highly intelligent former soldier decked out in an Exo-suit wasn’t quite it.  What made it weirder was when Frank caught up with Calder, the latter was, for some unknown reason, hell-bent on destroying the research that created him.

I felt that Calder and his motives could have been fleshed out better.  And if I had written the story, I would have had it so Vick and Calder were blood-related.  That would have made for quite the dramatic climax.

The ending to the main game still had its share of drama.  The final scene had Frank pulled from the rescue chopper by a horde of zombies and supposedly killed.  However, there has been news of an expansion pack called Frank Rising that will continue the story and have Frank striving to find a cure for zombie-ism before he fully joins the ranks of the undead.

I don’t know if there are any revelations that would allow for another game in the series.  Unless the company behind the Dead Rising franchise can come up with an intriguing, believable story for a fifth game, this may truly be the end of the road.  Whatever the future holds, I’ve definitely enjoyed the ride so far!

Despite my enthusiasm for Dead Rising 4, the game got pushed to the side for about a week in favor of Mass Effect: Andromeda – more on that in my next blog.

 

Let’s Talk Books

Trust Me, I'm Lying: Confessions of a Media ManipulatorTrust Me, I’m Lying: Confessions of a Media Manipulator by Ryan Holiday

Ryan Holiday is pretty well known in the Marketing and Media communities. He dropped out of college at nineteen to apprentice with Robert Green, the author of The 48 Laws of Power, he was previously the Director of Marketing for American Apparel, and he’s helped with marketing for authors and musicians (probably most notably he played a pretty important role in promoting the book I Hope They Serve Beer in Hell for his good friend Tucker Max). This guy knows his stuff.

I mention all of this because I want to talk about a book he wrote. This book talks about a very important problem that exists in media today. A problem he admits to being a big part of.

In the book Trust Me, I’m Lying Ryan talks about how being a media manipulator works. There are stories of him creating fake email accounts and using those accounts to be quoted in blog posts and news stories as an “expert”. There are also stories of how he promoted a book by vandalizing billboards in the middle of the night and stirred up conflict at a Planned Parenthood clinic.

In fact, the billboard he vandalized to manipulate the media/public was one he bought to promote his friends movie. When he was helping his friend Tucker Max promote the movie I Hope They Serve Beer in Hell Ryan paid for several billboards to go up. Nothing unusual about that. What was unusual was that later on, in the middle of the night, he vandalized one of the very billboards he paid for, took photos of it, then emailed it to a blogger using a fake email address in order to make people believe that there was an uproar about the movie when there wasn’t. And it worked. People started talking about it. They argued with each other on social media about it. It got a lot of attention and sales for the book that the movie was based on went way up. Which was the plan all along.

So what does this have to do with the media and the problem the media currently has? Probably the fact that none of the writers and “reporters” who quoted the fake personas he created bothered to do even a cursory background check. Probably the fact that writers and “reporters” are publishing stories without fact checking and don’t even talk to the subjects of their stories until after they publish. Probably the fact that most blog, newspaper, and TV news reporters care more about getting clicks on their websites than telling the truth.  When Ryan sent those photos on the vandalized billboard to a blogger he used a fake name and the blogger who wrote about didn’t bother to find out if he was who he said he was…which he wasn’t.

These are problems within the media that have actually existed for longer than the Internet has even been around.  They have existed since the first newspaper was created. And these problems make it very easy for people like Ryan Holiday – media manipulators – to twist the narrative to suit their needs.

In Trust Me, I’m Lying Ryan pulls back the curtain and shows just how bad it really is. Because it’s one thing to manipulate for something as small as selling books, but it’s another when people start manipulating the media in ways that ruin people’s careers and risks their lives.

For example, Ryan talks about the time in 2011 when a Pastor named Terry Jones manipulated the media into covering his staged burning of the Koran, which lead to protests in the Middle East that killed almost thirty people. And the media let it happen.

If you’ve ever wondered just how much of what you read on the Internet, in newspapers, or see on TV is true and how much is probably definitely completely made up then you should really pick up this book from a guy who knows first hand how easy it is to get the media to say what you want them to say.

The only real criticism I have of this book is that he has a tendency to repeat stories and some of the concepts he talks about to go on a little longer than they probably should. He also tends to complain about the same few blog sites repeatedly (Gawker and Huffington Post) which can feel like he has some kind of personal vendetta sometimes and can make it a slow read in some places.

All in all, I’d give Trust Me, I’m Lying: Confessions of a Media Manipulator a solid 4 out 5 stars.