Category Archives: Publishing

Meeting July 2: Anthology Publication

Re-Collections: A Deadwood Writers’ Group Anthology Series book 1 is live on Amazon. This is the group’s first anthology, which is a collection of stories, articles, and memoires. They went through a rigorous editing review to be in their best polished format. There is something for everyone. Our goal for future anthologies is to experiment with different themes and topics. Try it out. If you enjoy at least one story, please give us a 5 star review 🙂

Book cover of Re-Collections: A Deadwood Writers' Group Anthology

During the meeting we discussed different marketing plans. Getting reviews posted on Amazon was one important step. Another was setting up this kindle version as part of the Amazon program. This means that if you have Amazon’s Kindle Unlimited subscription you can get this book for free. Or, as of this publication, you can purchase a copy for $1. Proceeds go to supporting the group, such as this website.

A Writer’s Confessional – Part One

Trying to figure out what process I want to take this year for the Deadwood Writers Voices has been a swirling dilemma for me this past couple of months. And I discovered through my creative process last year writing the meet-cutes drew me away from writing my novels and editing my works in progress. It helped with future story ideas, but my other works got sidelined. I’m striving to balance each piece of my writer’s life, and my artwork—which I’m developing more to open my own business—by using the scheduling process I’ve launched. I’m hoping it will allow me to see how to accomplish everything I want to each week, month, and year.

My weaknesses to this end are reading too much of my favorite genre, romance, and leans heavily on procrastination which is a result of my fear of failing what I’m trying to accomplish. The fear of failure is another reason driving me to schedule things. I can hold myself accountable.

One of the highlights of writing things down has been, aside from the monthly schedule, my bullet journal. I started this along with the scheduling so that I could see my progress. It has helped. I write down every accomplishment. I’ve blocked off six columns which are designated as follows, each day of the month, Hot Blacktop (I needed to fix some grammar and word confusion issues, so I could upload the new content), A New Life (work in progress), Hot Turns (the sequel to Hot Blacktop), DWriters (our blog), and Other (which could be a new story idea or even my artwork). What is exciting about using the bullet journal is I can focus on the accomplishments. If I can see what I’ve done every day, I know I’m progressing even if it is baby steps. It might not be even more than a couple of hundred words, or questions I’ve answered regarding characters and content that will make the work stronger. It’s progress, so I’m going to record it.

Talking about progress, learning more about writing techniques to improve my skills or getting advice from experienced authors on how to be a better writer is on top of my to-do list. Compiling a list of books to read this year has been fun, so I’m sharing the non-fiction list I’ve gathered so far. These are in no particular order, and each is linked back to Goodreads.com.

I hope you would comment and add any books that have helped you in your writing journey, or any book that has helped you in life.

The window into my writer’s life at the beginning of this year has been a short one so far, but insightful. I hope you’ll continue along on my journey and see what happens in the coming editions of my writer’s confessional.

Happy Writing!

Aspirations and Efficiency

This past December my Deadwood Writers Voices editor, John McCarthy, asked us if we were thinking ahead into 2018 and would we like to share what was on our minds for our writer’s life. There was also a post by Robin Covington on her Facebook page asking if we could pick one word to carry us through the new year what would it be. My word was efficiency. To reach my goal, I’m combining the answers to both questions because I find that I need one to go with the other if I’m going to make any progress in my career.

The answer to the first part is:

  • Dive deep into A NEW LIFE, book 1 in my Leeti vampire series, and see what needs to be done so it’s ready to be published.
  • Write on a schedule instead of when I feel like an idea is brewing.
  • Continue to develop new stories in a loose format so when I’m ready I can start writing the novel.

To help with the points above, I asked the same person, Robin Covington, what she used as an organization tool. She had mentioned Erin Condren’s Life Planners. What’s great about them is that an individual can customize it for a particular use. Plus, bonus, the planners, are made in America. In my case, writing. Here’s the link https://www.erincondren.com/. What it’s going to help me do is narrow my focus on writing while the appointments and scheduling for my family are on the periphery of this schedule.

In my twenties, I used Franklin Covey’s planning system, but I don’t think that style works for what’s happening in my life. I need more visual space to plan my day to day tasks. And I don’t want it to be on the computer. I want to be able to spread it out, look at it, touch it, get a feel for what’s happening next. I won’t stop using my computer schedule because I love being able to get a notification telling me that I better get on my way to make my appointment on time. But having something that is not digital helps my creative side and allows me to get down on paper the ideas of the sexy heroes and heroines I’m writing into stories. And one thing I did learn from Franklin Covey was how to prioritize a full schedule and strive to reach my life goals.

For the first point, regarding A New Life re-reading and editing content, I also need to tackle the grammar errors for publication and make sure the storyline is consistent. With all the things listed above scheduling is essential. If I tell myself I’ll set aside some time for the next day, if I’m not being specific in my listed tasks it won’t get done. I’ll sit down and read or go shopping.

Writing on a schedule seems natural enough, the dates and times and all. It’s the other things that get in the way that hinder the process. So, scheduling the time to write is what’s got to happen.  I’m used to free-writing on Tuesday’s. It’s my day off from making coffee and I have a significant amount of time. What should I do, I write it on the schedule. Appointment. Write on the schedule. Cello lessons for Kid #1. Write it on the schedule. My hope is, the time I set aside to write is productive. I still want to read as many romance novels as I can, but with my hours laid out, it will be easier to focus my ideas and get things done.

Marketing Hot Blacktop is something I’ve been doing throughout 2017, but I don’t think I’ve been as consistent as I can be. I could be using Facebook more efficiently plus all the other media platforms. I need to plan time to watch some tutorials. I need to link my Twitter, Pinterest, and Snapchat accounts to ramp up my marketing presence. Each one is part of my story, and I need to use them the best that I can. Here’s a helpful video I’ve watched regarding scheduling for a marketing focus by author Hildie McQueen.

And for the developing of stories, this planner system will allow me to add pics and fun notes about characters I’m developing, story ideas, arcs, and other tidbits. There are extra pages to use just for this purpose.

Now I have a plan. Here’s to being more efficient in 2018. Happy writing!

Editor’s Note: Author Promotion Strategies

Sisyphus, from Greek Mythology, rolls a boulder uphill for eternity. With each attempt, the boulder rolls back downhill and Sysyphus must start the task anew. This is the author’s task once a book is published.

Some authors think that the publisher does (or should do) most of the promotion to sell their books. They might reference the Bestseller’s List for authors who’s latest book cover is promoted in stores, mailers, and social media. Places like Barnes and Noble and Books A Million have posters of books and authors to entice shoppers. As of this writing, Amazon is promoting books recommended by their editors. How do these books get on the ad banner, much less make the list?

I don’t have the answer. My publisher for So All Can Learn: A Practical Guide to Differentiation (see description) has not told me, but is it her responsibility? The answer to that question is what I’ve been told by other authors before me, and when I did book publicity for a friend and excellent writer Phil Rosette: The best person to promote an author’s book is the author.

Publishers do promote the books. They have many that they must get air time on their website, mailings, and at the relevant book events. For most authors that’s as good as it gets. The few with high advances on royalties might get more investment in marketing. Again, a publisher has many books to promote. Considering the books you see on an end shelf, or display tables. Many are not rotated so that different authors are on display for the consumers. Likely, the same books will be presented week after week, because the publisher paid for the service. This practice is not exclusive to the book industry, as the same is found in many stores from clothes to groceries.

The author must be proactive in their book promotions. Sylvia Hubbard, author and book marketing coach, was once asked how long should an author promote their book? She responded (paraphrasing), how long do you want your book to be read?

If the best person to market and sell a book is the author, what should the author be doing? A few ideas include:

  1. Use social media to keep the book in people’s minds. Keep the message fresh. Connect the book content to events or special dates throughout each year.
  2. Share ideas and content that others would be interested, and find relevant ways to reference your book. For example, So All Can Learn can be purchased at Rowman & Littlefield for 20% off using the code: RLEGEN17 OR the Kindle version (as of this writing) is on sale for $9.99.
  3. Present at events such as conferences, stores, and schools. Again like item 2, use topics that interests potential buyers, and that also tie-in to your book.
  4. Recruit and invite people to read and write reviews for your book. Have them post the reviews where potential readers look, such as: Amazon, Good Reads, Barnes and Noble, and other sites. When potential buyers see that others have read your book and posted a positive review, they might be more likely to buy the book.
  5. Create a website for your book. Here is mine for So All Can Learn.
  6. Write a blog with new ideas and insights. Include links to your book. Write weekly, advice I’m working on for myself 😉
  7. Establish a listserv that you can share content you’ve posted on your blog and social media. Send out once a week or 2-3 times a month. Find the balance that works for you and your listserv. The key is content that they find relevant.
  8. Give your book to key influencers. If they like the book they might share it with their networks as recommendations.
  9. Use images related to your book where possible.

Many of these suggestions require you to put yourself out there. Some have suggested that self-promoting one’s book may be seen as negative. Who is best to sing the merits of a book other than the author? There may be a line between hard sell and convincing others that your book is worth the time. Being subtle all or most of the time will leave you with a dusty pile of untouched books. The result is that a publisher will wonder why you didn’t do more when sales are low. Most authors on the best sellers list started without name recognition, and had to become known. Those who were already known, likely had to establish themselves within their respective field. An author who chooses not to promote their book may become a best-kept secret, and lots of unsold books.

There are more ideas to try. This is a beginning. It will be time consuming, yet how important is your book? Catch your breath, and start rolling that boulder uphill–again, again, and again…

 

 

The Tolstoy Zone

The name, Leo Tolstoy, carries a bit of an intimidation factor. Tolstoy lived in the 1800s, and the world has changed since then. Many writers have come and gone, yet Tolstoy continues to be relevant.

At the library, I find several nondescript volumes lacking flashy colors, fonts and modern graphics. Recognizable titles include War and Peace (1400 pages), Anna Karenina (750 pages), The Cossacks (160 pages) and The Death of Ivan Ilyich (53 pages). I weigh my decision because quite literally my book bag is an unhealthy amount of heavy, and the winner is The Death of Ivan Ilyich. I load the three audio disks for my next commute to work and prepare for an easy week of listening to some old guy’s story about a different time and place. Instead, I discover “a dimension as vast as space and timeless as infinity . . . [that] lies between the pit of man’s fears and the summit of his knowledge.” It is an area called the Tolstoy Zone.1

Within minutes of beginning this novella, I want nothing more than to continue. Often, I stop and marvel at Tolstoy’s timeless words and characters. I bubble the aspects of theme that intrigued me as shown in the photo.

 

The “D” Word

In this novel [spoiler alert] Ivan Ilyich dies. Death is part one of Tolstoy’s two-part story. The author approaches theme like a shark circling its prey. On each pass, the shark takes a closer look at what it will consume. The Death of Ivan Ilyich begins with the outside view of death. How do the living view the dead? By reading the Gazette, Pyotr Ivanovich sees the obituary placed by the widow, Praskovya Fyodorovna Golovin. The shocking news becomes an opportunity for career advance for some and a relief for others. Ivan has died and not me. The friend, Pyotr, is one of only two guests for the funeral.  Uncomfortable realities exist in this time period when the dead remain in the home slowly decomposing for days; when an untimely and early death jeopardizes a family’s finances; and when illness causes long periods of declining health to a miserable end. Tolstoy leads the reader with Pyotr to the next revelation–fear. Next time, it might be me who dies.

Fear and death are universal themes much older than the 1880s. Biblical passages, such as John 11:38-44, have cultural ramifications of Lazarus’ death for Martha and Mary. Also, Ezekiel 37:1-14 symbolizes Israel’s hopelessness with a valley of dry bones. Death is both literal and figurative and represents aloneness, separation, desperation, destruction, loss of relationships and loss of possibilities. Tolstoy’s study of emotion is intimate, realistic and all encompassing. He writes of what modern readers recognize as the stages of grief published roughly a hundred years later by Elisabeth Kubler-Ross in her famous book On Death and Dying.

Life after Death

Ivan is dead, and Pyotr scuttles off to resume his card game and find a permanent replacement for his friend’s vacant seat. The circling shark has swallowed the prey. So what does Tolstoy do? He analyzes how the subject tastes from beginning to end and resets the clock to show how this terrible situation occurred.

The story changes narrators and pivots to be about life instead of death. If this sounds religious, it is no coincidence. According to Richard Pevear’s introduction for Tolstoy, The Death of Ivan Ilyich & Other Stories, Tolstoy began a personal religious conversion to moral teachings known as “Tolstoyism,” and eventually published What is Art? to receive worldwide recognition.

If I am to read like a writer, I know “what” happens in this story and “why” this novella wrestles with finding meaning in life. The beauty in the story is “how” this message unfolds through Ivan’s thoughts about his life. It feels like a geometric proof written as poetry. Each statement builds upon the next. The narrator wants to live, but, then again, no; he only now considers the lack of meaning and suffering in his life. Although he has tried to be proper and correct, he lived his life wrong and failed to help the people who needed him the most. The transformation of Ivan’s character with only internal monologue is the key to Tolstoy’s mastery. Very clearly, Tolstoy uses Ivan Ilyich as an example of what not to do. Of course, it is an alert to change, but the final message is comforting. If Ivan Ilyich can find peace, so too can everyone else.

Tolstoy is approachable in this timeless novel. All of my earlier fears were wrong. I may never tackle War and Peace, but I appreciate Tolstoy’s writing.

  1. Rod Serling, The Twilight Zone Series 1963.